Alireza Kianpour, CEO of Golrang System, said during an interview that Golrang Industrial Group will unveil its two super-applications this year, namely Tapsi super-application in the B2C field and Simorgh super-application in the B2B field.
According to Iran digital economy annotation, in this period, Alireza Kianpour explained: “In 2024, in the digital ecosystem, we will have Tapsi superapplication in B2C and Simorgh superapplication in B2B. However, the audience of Simorgh super application will not be people, and this super application will only be available to sellers. However, none of these superapplications have been unveiled yet, and these two B2B and B2C superapplications will be popular this year.
Regarding the investment areas of this group, Kianpour said: “Anything that can be a style of this superapplication can be considered for investment. Basically, we are strict on key performance indicator (KPI) investment. “Sometimes we prefer to do venture building instead of investing in startups.”
It was announced earlier that Golrang Industrial Group is looking to launch Supraapplication. Golrang plans to present all its technological products in this super-app.
Golrang’s measures
In its latest move, Golrang Industrial Group became the major shareholder of Tapsi Company and after changing its CEO, it chose most of the board members and CEO of Tapsi from its subsidiaries.
Earlier, Golrang made headlines in the startup ecosystem with the purchase of Shab, Alopeyk and the launch of its Ofood and CVC online ordering platform. Recently, there have been speculations about Golrang’s investment in Takhfifan.
Golrang Ventures is the investment arm of Golrang Group
Golrang Ventures, as the venture investment arm of Golrang Industrial Group, started its activity in August 2022, focusing on creating synergy in the development of new businesses in line with the value chain of this industrial group. Golrang Ventures believes; Building an ecosystem with the presence of a successful industrial group with more than 50 years of experience and more than 100 well-known brands at the national and international level, along with startups, innovative businesses and technology companies, will have an effective result.
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