Zhaket Group, as the leader of Iran’s WordPress market, on Monday 16 September 2024 held a press conference unveiling “the first comprehensive report of WordPress in Iran” with the presence of more than 50 media members, managers and activists of the startup ecosystem and WordPress influencers.
According to Iran digital economy annotation, this report was held on the 10th anniversary of Zhaket activity and with the aim of sharing the results and data of this important report and helping the growth and development of digital businesses and WordPress activists in Iran.
Vahid Bahramian’s speech (CEO of Zhaket)
At the beginning of this meeting, Vahid Bahramian, the CEO of Zhaket, during his speech, mentioned the responsibilities of the market leaders in developing the ecosystem and empowering its activists, as well as the responsibilities of the Zhaket brand. He stated:
“One of the most important responsibilities of market leaders in various fields is the development and empowerment of activists and facilitating the entry of the new generation into these fields. This is made possible by creating transparency and providing data-driven reports. By presenting this comprehensive report, Zhaket has tried to effectively help pave this path.
Bahramian also emphasized that the comprehensive report on WordPress in Iran has been prepared with valuable information from activists in this field and detailed analyzes and is now available to the public.
A comprehensive and reliable analysis of the state of WordPress in the world
Vahid Bahramian continued his explanation and added:
“As a valid and practical source, this report analyzes the state of WordPress in Iran and the world for developers, IT managers, and digital businesses.”
He also mentioned the wide presence of WordPress in the world and its prominent position and said:
WordPress is still the most popular content management system in the world, with more than 43% of all websites in the world. Ease of use, flexibility and endless expansion are the features that have made WordPress the first choice of businesses and developers around the world.”
Bahramian went on to provide the statistics and share of the WordPress market and how it grows globally:
478.000.000
Over 478 million sites built with WordPress
43.4%
The percentage of WordPress penetration in website development
30.000
More than 30 thousand WordPress themes available
70.000
More than 70 thousand WordPress plugins available
10.000
Creating 10,000 new sites with WordPress every day
WordPress share of content management systems in the world
WordPress has the largest market share of content management systems with a share of 62.7%.
WordPress 62.7%
Shopify 6.2%
Wix 3.8%
Squarespace 3%
Joomla 2.5%
drupal 1.5%
Prestashop 1.2%
It is worth mentioning that WordPress is the content management system of more than 90% of users who use free content management systems. And WordPress reaching the top of the CMS table is a story of continuous growth and evolution.
The adoption of WordPress has increased dramatically since January 1, 2013, the content management system’s penetration rate has increased from 17.4% of all websites in the world in 2013 to a market share of 43.4% by July 1, 2024.
Bahramian discussed the reasons for the popularity of WordPress in the final sections and said:
As an open source software, WordPress allows for unlimited development and customization for its users. This feature, along with ease of use and high flexibility, has made WordPress the first choice of developers and businesses around the world. In addition, the existence of a large community of developers who are constantly improving and developing new plugins and themes is one of the main reasons for the popularity of WordPress around the world.
WordPress is popular among bloggers
Currently, most of the users prefer to use WordPress because of its functionality and flexibility to design and build their website. Hence, WordPress is currently the most widely used blogging platform and content management system.
– WordPress is the first choice by 97% of bloggers.
– Every second 6 WordPress bloggers create six posts every second.
– 8,538,048,000 posts are created on WordPress every year.
– 77 million new comments are posted on WordPress every month.
The status of WordPress in Iran: rapid growth and large share in the Iranian website market
In the continuation of the meeting, and in the second speech, Mohammad Hossein Taheri (Zhaket product manager), examined the situation of WordPress in Iran and noted:
“In Iran, WordPress manages more than 70% of Iranian websites. This shows the complete dominance of WordPress on the country’s digital website market.”
In his explanation, Taheri listed factors such as being free, supporting the Persian language, and ease of use among the reasons for the popularity of WordPress in Iran. He also mentioned the increasing growth of this platform in Iran and predicted that this trend will continue in the coming years.
In his presentation, Mohammad Hossein Taheri mentioned Zhaket’s achievements and values for Persian WordPress users. Among the important values of Zhaket for Persian WordPress users, the following can be mentioned:
– Free consultation before purchase
– Six months of absolutely free support
– Guaranteeing the authenticity and quality of products
– Six months money back guarantee
– Update all products with one click from the WordPress counter
– Access to global WordPress resources through Zhaket’s smart hub
– The possibility of repeating the purchase with a 40% discount
– Installing templates with the free service of Zhaket Installer
– Receive secure services from product developers through Ticket platform
Economic opportunities for WordPress developers and freelancers
Taheri also pointed to the significant growth of WordPress in Iran and considered this issue as a valuable opportunity for developers and freelancers. With increasing demand for WordPress services, Iranian developers can earn significant income by producing and providing WordPress products.
According to the comprehensive report of WordPress, among 161,088 active freelance site designers, 44%, i.e. 71,324 people, are WordPress developers, some of whom have earned up to $2000 in their special projects.
Additionally, the number of developers selling their products through Zhaket has increased by 25% in the past year, and their revenue has grown by an average of 20% annually. These statistics show that the Persian WordPress market, especially through platforms like Zhaket, continues to expand and brings new opportunities for website developers and designers.
WordPress challenges in Iran and suggested solutions
Taheri also mentioned the challenges that Iranian WordPress users are facing. One of the most important challenges is the security of WordPress websites. According to Zhaket report, last year more than 45% of Iranian WordPress websites faced cyber attacks. Most of these attacks occurred due to not updating plugins and templates on time and using nulled versions.
International sanctions are another challenge for Iranian users, which has made them turn more to domestic services. This problem has limited the access to some important WordPress services and made it difficult to buy plugins and original templates.
In this situation, Zhaket has played an important role in reducing these problems by providing reliable products and regular updates. It also helps users protect their websites from cyber threats by providing technical support and security-related training.
In the next part of the press conference, a panel was held with the presence of Zhaket managers, during which the questions and concerns of journalists and WordPress activists were addressed. Zhaket managers answered the most important questions about the current situation and future prospects of WordPress in Iran and exchanged opinions with journalists.
After this panel, Sajjad Esbati (Zhaket Marketing Manager), in a conversation with reporters, explained the share of the Zhaket market in Iran’s WordPress market and stated:
Zhaket’s maximum share in Iran’s WordPress market
Zhaket, as the leader of Iran’s WordPress market, has played a key role in the expansion and development of Persian WordPress. According to statistics, out of a total of 1,462,382 template and plugin products that have been sold in the Persian WordPress market, Zhaket has the maximum share and 60% of the Iranian WordPress market share by selling more than 887,429 products.
Zhaket has also helped Iranian developers and businesses to benefit from advanced products for developing their websites by providing innovative tools such as Zhaket Installer, Smart Updater Plugin, and Zhaket Smart Hub. This platform has been able to fully respond to the needs of domestic users by localizing and Persianizing international products and producing completely Iranian products. Providing strong technical support, practical training and various products has made Zhaket the first choice and the most reliable option for Iranian users in setting up and developing WordPress sites.
Developer income and best selling products
Esbati further mentioned the income of Zhaket developers and best-selling products of this platform. According to statistics, Zhaket has brought more than $580,000 of income to the developers of its WordPress products last year. Zhaket’s best-selling products include storefront templates, multi-purpose templates, and functional and SEO-related plugins that help websites top their look, user experience, and marketing strategies.
Summarize and receive a comprehensive WordPress report
By unveiling the first comprehensive report of WordPress in Iran, Zhaket’s press conference emphasized the growing importance of this platform in the digital space of the country and the key role of Zhaket in the development and support of Iranian users. This report presents a comprehensive picture of the state of WordPress in Iran and the world, as well as the opportunities and challenges ahead in this field, by providing detailed statistics and analysis.
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