Max Holding acquired a stake in one of the original founders of Doctoreto as part of its digital health strategy.
According to Ideaagency, continuing its strategic investment in digital health, Max Holding announced that it has acquired a portion of the shares of one of the original founders of the Doctoreto platform and has taken full ownership of this share.
This move is in line with the Grand Max strategy to focus on the digital health industry and provide long-term support to companies that have been able to create tangible transformation in the provision of health services in the country.
Over the past 4 years, Doctoreto has become one of the leading platforms in the field of digital health in Iran. Today, the complex has more than 11 million active users, partners with more than 50 thousand doctors and health specialists, and provides a variety of medical and therapeutic services, including online appointment scheduling, online doctor consultations, clinical and paraclinical services, installment treatment services, and a health magazine.
The successful exit of the former founder is a sign of the maturity of the business and economic potential of the Doctoreto platform. By acquiring the share of this founder, Max Holding not only demonstrates its commitment to the growth and development of Doctoreto, but also takes a serious step towards deepening its investment in the future infrastructure of Iran’s digital health.
Iran’s digital health market is experiencing rapid growth, a change that has coincided with the evolution of user behavior, technological development, and the increasing need for telehealth services. Max Holding, believing in the key role of technology in improving the quality of life, continues to consider investment in this area as one of its priorities.
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