The 11th edition of “Festival of Stars of Public Relations of Iran” awarded three special awards “National Communication Star of Senior Manager” for CEO of Irancell and “Golden Star of Public Relations” and “National Star of Public Relations” to Irancell. For the fourth year in a row, Irancell was honored and deserved to receive special awards in this festival.
According to Iran digital economy annotation, according to Irancell Public Relations, on the afternoon of Tuesday, May 28, 2024, on the occasion of Public Relations Week, the closing ceremony of the 11th edition of the Iran Public Relations Stars Festival and the celebration of the National Public Relations Day, with the presence of Dr. Akbar Nasrollahi, a member of the Government Information Council, and Dr. Babak Negahdari, head of the research center of the Islamic Council and the presence of a number of Iranian and international communication activists, as well as the reading of the message of the president of the International Public Relations Association (IPRA), were held at the center of international Broadcasting conferences, with a week delay.
In this ceremony, the message of Mrs. Natasha Pavlovich Bujas, President of the International Public Relations Association (IPRA) was read. In this message, the head of IPRA, referring to the importance of the “trust in public relations” approach, called this approach a key role in the contemporary world, because trust in public relations is a function of the ethical performance of public relations, and this attention, the role of relations It will strengthen the public in building trust.
In the continuation of this message, it is emphasized: compliance with IPRA’s ethical guidelines and its application by public relations play a fundamental role in strengthening trust. Also, complying with the IPRA guidelines in the field of using artificial intelligence and avoiding the use and reflection of fake and incorrect information is an issue that public relations practitioners must commit to.
Three special badges of the Iran Public Relations Stars Festival for Irancell
In this festival, according to the jury’s vote and by obtaining the highest necessary points from specialized evaluations, the special badge of “National Communication Star of the Senior Manager”, due to the view and support performance of the communication field of the sub-group and the outstanding communication personality, character, interactive spirit And the decisive role in improving the communication with the stakeholders and looking for excellence in the field of public relations communication, media and public opinion was given to Dr. Bijan Abbasiarand, CEO of Irancell.
Also, according to the jury’s vote and as the only mobile phone operator, due to its brilliance in various fields of communication, especially digital public relations and the use of artificial intelligence, Irancell managed to receive a plaque of thanks and a special badge of the “Golden Star of Public Relations” of Iran. The plaque of thanks and the special badge of “National Star of Public Relations” of Iran was the third award of Irancell in the 11th edition of the Festival of Stars of Public Relations of Iran, which was awarded to Irancell Public Relations in this ceremony.
Irancell’s public relations has always tried to increase Irancell’s communication with public opinion, responding to the media and management of relations with stakeholders while fulfilling Irancell’s goals as “Irancell’s first and largest digital operator” and “the first 5G provider and internet speed record holder in Iran”. advance and realize Irancell’s goals in helping to create a digital economy ecosystem in the field of communication and media responsibilities.
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