Snapp is going to make its SuperApp available to brands and businesses to run ads, and Tapsell is running these ads on SnappClub
According to the Iran digital economy annotation, Super application Snapp has decided to use some spaces in its app as advertising space. In this context, Tapsell digital advertising agency is supposed to be the executor of Snap’s in-app advertising in the Snappclub section.
Snapp plans to use its various super-application spaces to run native ads. This company is going to make its large user base available to brands and businesses to run advertisements, and Tapsell will be the operator of these advertisements on Snappclub.
Snappclub in 2022 has 150,000 daily transactions and the Snapp application encourages users to use their points through automation processes.
“Behrang Tonekaboni”, the chief manager of Tapsell’s customer success unit, says in this regard: “Due to our long cooperation with Snap, we made this proposal to Snap to cooperate more on the Snappclub space and finally run advertisements on Snappclub in the form of banners and Voucher was provided to Tapsell.
He added: “The user who enters Snappclub is a loyal user who has been able to gain many points by using the services of this super application frequently; “This user is looking for specific offers that they can find on SnappClub.”
Tonekaboni explained: “Every activity that each user performs on the various Snapp super application services is finally connected to Snappclub, and the user can spend his points on this page, and we can advertise in this space for brands, companies, and businesses.” »
Tapsell’s customer success unit manager continued: “An important feature of this section is that it can be used to direct traffic outside Snap. These ads are implemented in two forms. One of them is a banner that is directed to the destination site and landing page of the destination site. The second model is in the form of a voucher, where advertisers can provide their ads to users along with the voucher. This offer is attractive for online stores of different platforms and all businesses that have vouchers and can use this special opportunity.
“Meysam Mollasharifi”, Snap’s vice president of marketing, also explained about this cooperation: “With the growth and acceptance of Snappclub users in recent years, the Snappclub team intends to cooperate with various business partners to offer various discounts and packages to Snap users to use provide their points. Due to the possibility of targeted advertising in Snappclub, we decided to offer special offers to users in cooperation with Tapsell. The purpose of this cooperation is to show targeted and suitable discounts for Snappclub users.
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